Online Consumer Psychology: Understanding and Influencing Consumer Behavior in the Virtual World (Advertising and Consumer Psychology)

 

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Type:Paperback
ISBN:0805851550
Publisher:Lawrence Erlbaum
Number of items:1
Number of pages:576
Publication date:2005-01-13
Subjects:Behavioural theory (Behaviourism), Market research, Psychology, Business / Economics / Finance, Advertising & Promotion, Business & Economics / Advertising & Promotion, Business & Economics / Consumer Behavior, Business & Economics / Marketing / General, Marketing - General, Psychology / Social Psychology, Social Psychology, Applied Psychology, Psychopathology - Compulsive Behavior, Consumer behavior, Electronic commerce, Internet advertising, Sales & Marketing
Product Dimensions:Height: 3.20cm

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