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12Vote!

How Startup Companies Can Change the World

While startup companies are often asked about their monetization and member strategies, it's rare that they're asked how they plan on changing the world. At today's Supernova Conference in San Francisco, speakers attacked the subject of social chance and how it applies to business models, technological expertise and mass distribution. Sponsor First up, director of Havas Media Lab Umair Haque, gave...

3Vote!

News matures into a finer vintage

If Jesus turned water into wine, is it too much to ask for newspapers to turn soda (US: fizzy, sugared drinks) into the same stuff? The analogy is the work of Umair Haque, director of the Havas Media Lab, and recent guest on a Harvard Business Ideacast. In this, he talks about how the future of the news media hangs on turning what he [...]

3Vote!

Reckitt Benckiser appoints Havas and Publicis for £800m media consolidation

Reckitt Benckiser has shared its estimated £800m media planning and buying business between Havas Media and Publicis Groupe following a six-month global review process.

3Vote!

Gregorio named CEO of Havas agencies

Marketing communications group Havas has restructured its Australian leadership, with Anthony Gregorio promoted to group CEO of Havas’ Australian agencies, resulting in the departure of Paul Bennett, CEO of Euro RSCG Australia.

3Vote!

Aegis CEO dismisses Havas merger speculation

BARCELONA, Nov 18 (Reuters) - The chief executive of British advertising agency Aegis dismissed speculation a merger with French rival Havas was on the cards, and said he was focusing on running the business in still-tough conditions.

12Vote!

How Microsoft Blew Its Verizon Deal

SAN FRANCISCO (AdAge.com) -- Last January, on the eve of the annual Consumer Electronics Show, Microsoft CEO Steve Ballmer took the stage and announced his company would manage the search queries and advertising inventory on the home screen, or deck, of Verizon phones in a multi-year deal reportedly worth $600 million. It was a huge coup: the search underdog teaming up with the largest mobile carrier...

3Vote!

Easy website navigation: A marketer's map

November 11, 2009 issue Forward this newsletter | Subscribe | View online Easy website navigation: A marketer's map By Dan Bucko Your brilliant website content is worthless if no one can find it. Follow these site navigation guidelines to ensure an effortless user experience that reflects your brand. The secret media-buying revolution By Eric Picard We're witnessing a radical shift in the media-buying...

3Vote!

Countdown to UN Climate Change Summit in Copenhagen

The UN Climate Change Summit is 26 days away. Greenpeace has an online petition for everyone to sign. You can sign the petition at http://www.greenpeace.org/international/campaigns/climate-change/take_action/leaders-go-to-copenhagen-climate-summit'0 The world needs to change from its addiction to coal and other fossil fuels , preserve forests and agree sustainable targets on reducing carbon emissions...

4Vote!

Kia appoints Havas Media for media planning and buying

"Kia's global marketing initiatives will benefit tremendously by this consolidation," says Soon-Nam Lee, Director of Overseas Marketing Group, Kia Motors Corporation. "By combining our efforts, we can further develop and grow our Kia brand around the world through synergies created from Havas Media's understanding of our particular business needs.

3Vote!

SOUTH KOREA: Havas Media wins global Kia-Hyundai role

Havas Media, the global communications giant, has won a six-way bid to operate a global programme on behalf of Hyundai and Kia from the beginning of 2010.

3Vote!

MPG wins Hyundai Kia's £150m international account

LONDON - The Hyundai Kia Automotive Group has awarded its estimated £150m international media planning and buying duties to Havas Media's MPG.

3Vote!

Advertisers unsatisifed by newspaper sites' sales efforts, study reveals

In ad-funded media, bang-for-buck is everything. But online newspapers are doing worse and worse at satisfying advertisers compared with rival digital ad agencies and search companies , according to the IPA's Online Media Owners' Survey . The survey found falling advertiser confidence in most of the leading newspaper websites , while ad networks, search sites and others impressed advertisers more....

3Vote!

Industry Veterans Join AdSafe Media Board Of Directors

Company Welcomes Two New Additions to Board NEW YORK, NY – October 12, 2009 – AdSafe Media, the leader in brand protection and risk management in online advertising, today announced that Don Epperson, former global chief executive officer of Havas Digital and Eric Paley, managing partner at Founder Collective, have joined the company’s Board of Directors. read more

5Vote!

Havas Posts 9.3% Drop in Organic Revenue

French advertising and marketing company Havas reported a worse-than-expected 9.3% drop in third-quarter organic revenue, as the economic downturn hit advertising spending.

3Vote!

Mediaedge:cia wins Danone media business

LONDON - WPP's Mediaedge:cia is set to retain Danone's £25m media business after winning a final head-to-head battle against Havas Media's MPG.