Advertising Age - MediaWorks (Free subscription) | yesterday
NEW YORK (AdAge.com) -- The Nielsen Company's beleaguered trade publishing unit, including Billboard, The Hollywood Reporter and Adweek, are on the block again. Can a private equity group including the publisher of The Hill newspaper and News Corp. scion Lachlan Murdoch save it?
bandt Breaking News (Free subscription) | 11/23/2009
The Nielsen Company’s Australian online research arm has appointed Matt Bruce as its new managing director.
PEU Report (Free subscription) | 11/22/2009
Carlyle Group senior leaders occupy seats in corporate board rooms across the land. Charles Rossotti Bank of America (Jan. 2009) AES Corporation Merrill Lynch James Hance Morgan Stanley (Aug. 2009) Duke Energy Rayonier (alongside Jeb Bush) Sprint Nextel Cousins Properties Daniel F. Akerson General Motors American Express Time Warner Freescale Semiconductor The Nielsen Company MultiPlan Booz Allen Hamilton...
The Independent (Free subscription) | 11/21/2009
President Barack Obama's November 17 meeting with Chinese President Hu Jintao ahead of December's UN Climate Change Conference drove an increased worldwide interest in environmental topics, according to the Nielsen Company's Blogpulse analysis.
The Washington Times (Free subscription) | 11/19/2009
Country music helped ABC to its best ratings week in more than a year. The network, which narrowly lost to CBS for the distinction of America's most popular TV network last week, aired the Country Music Association awards to 17.2 million people, according to the Nielsen Company. ABC also did well with an "In the Spotlight" special in which Robin Roberts interviewed stars including Carrie...
The Buzz Florida Politics (Free subscription) | 11/17/2009
When I toured The Nielsen Company's $80-million, 475,000-square-foot data processing center in Oldsmar a few years ago, officials presented a facility poised to withstand just about anything the Tampa Bay area could dish out. A fortified data collection area was...
PR News Wire (Free subscription) | 11/16/2009
NEW YORK, Nov. 16 /PRNewswire/ -- The Nielsen Company, a leading global information and media company and the CLIO Awards, one of the world's most recognized international advertising and design competitions, today announced the winners of the first-ever CLIO Healthcare Awards in all categories. At the innovative awards show, which recognizes creative excellence and innovation in the healthcare advertising...
Chanel News Asia (Free subscription) | 11/16/2009
SINGAPORE: A survey by research group The Nielsen Company found that consumer sentiment here improved by 9 points to 96 in the third quarter this year.
.: Internet Ad Sales :. (Free subscription) | 11/13/2009
New York, USA – November 12, 2009 – The Nielsen Company B.V., a leading global information and media company, today announced its financial results for the three and nine months ended September 30, 2009. Reported revenues for the three months ended September 30, 2009 were $1,250 million, a decrease of 1% over reported revenues for the three months ended September 30, 2008 of $1,260 million....
NewTeeVee (Free subscription) | 11/12/2009
Nielsen has been tallying TV ratings for years, but with shows and video offerings proliferating online through various distribution points, what a TV audience actually consists of is shifting. At NewTeeVeeLive today, Brian Fuhrer, SVP and Media Program Leader at The Nielsen Company, weighed in on the need to measure video audiences across TV, the [...]
PR News Wire (Free subscription) | 11/12/2009
NEW YORK, Nov. 12 /PRNewswire/ -- The Nielsen Company, a leading global information and media company and the CLIO Awards, one of the world's most recognized international advertising and design competitions, today announced the CLIO Healthcare Awards will be accepting international entries in 2010. The CLIO Healthcare Awards, first launched in the U.S. in 2009, will now honor creative excellence and...
AdPulp (Free subscription) | 11/10/2009
Many of us are busy trying to find that digital piece of gold known as a better display or banner ad. Leading this pursuit at the moment, are ads that are looking more and more like magazine ads, and in some cases TV ads. Yet, some might say that's exactly the wrong direction. According to TIME , advertisers are often wrong about what attracts our attention online. Online, text-only ads receive the...
The Daily Swarm - Headlines (Free subscription) | 11/10/2009
Billboard via @jgrossnas : A new paper by Council for Research Excellence (CRE) with support from the Nielsen Company dispels many of the myths about how people today listen to music. From broadcast radio to MP3 players, some popular notions about listening in the digital age appear to be horribly off the mark. “How U.S. Adults Use Radio and Other Forms of Audio” is the result the tracking...
Business Wire (Free subscription) | 11/06/2009
NEW YORK--(BUSINESS WIRE)--The Nielsen Company B.V. (Nielsen), a leading global information and media company, today announced that it will report its financial results for the third quarter ended September 30, 2009, on Thursday, November 12, 2009. Brian J. West, Nielsen’s Chief Financial Officer, will host a conference call to discuss the Company’s results at 9:00 a.m. Eastern on that...
.: Internet Ad Sales :. (Free subscription) | 11/03/2009
First Online Ad Platform to Implement Nielsen PRIZM Segments at the Household-level New York, NY, Nov. 2, 2009 – In another step to improve the quality of online advertising, The Nielsen Company and DataLogix will bring together demographic and lifestyle targeting data with an online ad targeting platform, thereby improving the ability of online advertisers to reach the people most likely to...
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