Supply Excellence (Free subscription) | 07/02/2009
As the Financial Times reported last week (hat tip to ProcurementLeaders ), hard bargaining spend management pros are beginning to make a significant dent in the profit margins of marketing agencies. FT said WPP CEO Sir Martin Sorrell “blamed the increasing involvement of clients’ procurement and finance functions for their more ‘aggressive’ approach to contract negotiation”,...
PR News Wire (Free subscription) | 07/01/2009
Partnership Combines Unilever's Consumer Goods Expertise with Cynosure's Strength as a Leading Developer of Light-Based TechnologyWESTFORD, Mass. /PRNewswire-FirstCall/ -- (Nasdaq: ), a leading developer and manufacturer of a broad array of light-based aesthetic treatment systems, today announced that it has signed a multi-year, funded cooperative agreement with Unilever Ltd. to develop and commercialize...
Business Wire (Free subscription) | 06/30/2009
This databook is a detailed information resource covering all the key data points on Soup in Italy. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.
Stayin' Alive (Free subscription) | 06/24/2009
Remember the big awards dinner of the Global Business Coalition on HIV/AIDS, Tuberculosis and Malaria? They have now sent me their complete list of awardees -- those companies whose bleeding hearts have nourished the orphans of Africa. Drum roll please: The companies to be honored are Standard Chartered Bank (LSE: STAN.L), Marathon Oil Corporation (NYSE: MRO), Warner Bros. Entertainment (NYSE: TWX),...
Business Wire (Free subscription) | 06/19/2009
ENGLEWOOD CLIFFS, N.J.--(BUSINESS WIRE)--Unilever United States, Inc. is voluntarily recalling Knorr® Kosher Soup Mix – Chicken Vegetable Flavor with Pasta imported from Israel because it contains undeclared
Make the logo bigger. (Free subscription) | 06/18/2009
Whew. I almost went with “entertainment” in the title. Figured I’d better switch it up. So when’s the last time I raved about something again? Just when I thought Unilever and NBC had killed the concept, I saw this clip for nerds or something, at least I thought. It’s part of a series of shorts about H*Commerce produced by McAfee at StopHCommerce.com . (H*Commerce is the...
Twitter / Davos (Free subscription) | 06/11/2009
davos: #Africa09 Manwani of Unilever: two-thirds of the raw material we need to produce our goods rely on agriculture
Make the logo bigger. (Free subscription) | 06/11/2009
And here I thought it was an ice cream spot. Unilever continues the product placement hubris with another epic, dead horse beating UBEIO. (Almost worked an A in there!) The spot? Seamless. The CGI? Awesome. The concept? Plays off the name perfectly: Smooth & Dreamy . Ice cream so smooth, you want to dream. (Get it') Dream that you’re back in a time when things sucked less . T he oh so hot...
The Baltimore Business Journal (Free subscription) | 06/10/2009
Unilever said it will close its ice cream manufacturing plant in Hagerstown, Md., eliminating hundreds of jobs.
Star Tribune (Free subscription) | 06/09/2009
Jay Miller, the former top executive at Vital Images, is the new CEO of Kappametrics Inc., a a Virginia-based start up that focuses on MRI-related software. He will remain in Minnesota. Miller, a 11 year veteran of Minnetonka-based Vital Images, was replaced as CEO early last year by then chief operating officer Mike Carrel. Vital, which [...]
Seattle Times (Free subscription) | 06/09/2009
Unilever is closing a manufacturing plant in Hagerstown, Md., with 460 employees.
San Diego Union (Free subscription) | 06/09/2009
Unilever is closing a manufacturing plant in Hagerstown, Md., with 460 employees.
Law Blog - WSJ.com (Free subscription) | 05/29/2009
Unilever plans to begin a trial run of a new technology that lets consumers redeem digital coupons by having a supermarket cashier scan their cellphones.
Law Blog - WSJ.com (Free subscription) | 05/22/2009
Unilever's Asian arm is using a splashy Hollywood-style minifilm starring Catherine Zeta-Jones to sell an everyday product: shampoo.
Business Opportunities Weblog (Free subscription) | 05/21/2009
USA TODAY: Food marketers are pulling a page from fast-food menus and touting dollar deals to promote their products. As cash-strapped consumers face escalating food prices, Wal-Mart, Kraft, Unilever and Campbell are using the magical $1 price to tap into the trend of people eating and cooking more at home. “It seems like that’s the definition of [...]
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jdv-trc | 12/27/2008
The supermarket as place of obtaining ideas and finding solutions is a tool for customer loyalty and branding. Unilever approahed Jos de Vries The Retail Company to develop an unit with meal components. The power of the concept is the combination of refrigerated fresh products with Unilever Bestfood groceries, together assuring a complete qualitative meal. The impact of this stand and the graphics,...
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