The 10th anniversary of the Columbine High School massacre just passed, but most people missed the film inspired by the tragic events released at the same time. “April Showers,” created by CHS survivor Andrew Robinson, told a story of another catastrophic day in a modern day high school - and the healing that resulted afterward. The indie [...] Related posts: WWTW Interview: ‘Free...
Well IKEA has done it again. They are sponsoring a web series called Easy to Assemble starring Illeana Douglas and Justine Bateman. The story line is spontaneous and quirky. Last season, Illeana Douglas decided to get a job at IKEA as a respite from the Hollywood life. This season, she and Justine Bateman compete for the title Co-Worker of the Year. The internet is saturated with all kinds of web shows
Based on writer/director Buddy Giovinazzo's novel of the same name, Life Is Hot in Cracktown explores how crack cocaine infiltrated the streets of urban America by following the journeys of four people whose lives are on a tragic collision course. Pre-op transsexual Marybeth (Kerry Washington) is working as a prostitute in order to save enough money to make her transformation complete. She lives with...
Yes, I'm biased. Fabric Interactive's team did the design work for IKEA's Easy To Assemble Season II: Co-Worker of the Year. But the truth is that I think that this is one of the best examples of how to do...
There’s product placement that literally shoves the product down your throat, and then there’s Easy to Assemble, Illeana Douglas’ IKEA-sponsored series that gently incorporates its sponsor into a semi-absurdist workplace comedy. The second season got
On October 8th, Ikea's EasyToAssembleTV moves into its second season on MyDamnChannel . The branded entertainment series created by and starring actress Illeana Douglas has been viewed over one million times and is gaining momentum, according to Ad Age . And the client loves it. Ikea's marketing chief, Magnus Gustaffson, took a hands-on role with the project as executive producer, but gave Ms. Douglas...
NEW YORK (AdAge.com) -- Have branded websiodes become the new indie film studios? For actress Illeana Douglas and her celebrity friends such as Keanu Reeves and Justine Bateman, Swedish furniture store Ikea has become their latest production partner.
BIO Channel is set to premiere Celebrity Ghost Stories, a series where stars recount real-life encounters with the paranormal, on Oct. 3. The list of storytellers is already pretty compelling: David Carradine gives one of his last interviews to share how he married a widow and became frequently visited by the jealous spirit of his
A new web series puts a Swedish accent on the Spinal Tap concept by dressing up Keanu Reeves in a blond wig to portray a pompous Stockholm record producer dealing with a contentious band. Spärhusen, launching Oct. 8 on My Damn Channel, follows the misadventures of an “almost great” trio that takes itself way too [...]
My Damn Channel launches its "new fall season" on October 8, 2009 with the exclusive premiere of Sparhusen, a musical series about "the almost great band of Sweden" from writer-producer-star Illeana Douglas; co-created and co-starring Rob Mailhouse and Todd Spahr; and also co-starring Wallace Langham and Keanu Reeves, making his web series debut. The first Sparhusen installment...
Like love, good advertising needs chemistry that’s beyond the best laid plans. A great illustration of some of the crucial parts to a successful ad campaign can be found in a recent article written by Dan Neil, published in the LATimes.com business section. In IKEA’s Burbank store and the guerrillas in housewares , we find that going viral, a marketer’s nirvana, sometimes has very...
Here's a quick DVD update for you. The bad news? I discovered that Sony's beautiful Blu-ray cover for sex, lies and videotape won't be displayed in your living room until 17 November. I guess the good news is that Sony also announced Luc Besson's Léon for the same date, to this day the only film I've ever been able to tolerate Natalie Portman. The most exciting title listed below is Milestone's...
Well IKEA has done it again. They are sponsoring a web series called Easy to Assemble starring Illeana Douglas and Justine Bateman. The story line is spontaneous and quirky. Last season, Illeana Douglas decided to get a job at IKEA as a respite from the Hollywood life. This season, she and Justine Bateman compete for the title Co-Worker of the Year. The internet is saturated with all kinds of web shows...
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