Advertising Age - MediaWorks (Free subscription) | 10/09/2008
I won't hold Ikea's "Easy to Assemble" or Topps' "Back on Topps" against either company. I will continue to tout the virtues of their product offerings and core brand characteristics (value, niceness, rainbows). I will pretend that these two aggressively unfunny web video series never happened.
Someone in a Tree (Free subscription) | 09/30/2008
I wanted to let you guys know about a new site that features Illeana Douglas (of Ghost World , Ugly Betty and Six Feet Under fame) in a series of IKEA sponsored videos. I wanted to tell you how super funny they are. Of course, I can't because my computer monitor died so I haven't been able to look at anything on the internet, let alone the video. But I'm sure it's really clever anyway, so here is...
Adrants (Free subscription) | 09/30/2008
IKEA's first webisode stars Illeana Douglas, who arrives on-set as a spokesperson but is mistaken for an employee.
Seriously? OMG! WTF? (Free subscription) | 09/30/2008
Illeana Douglas has created the brilliant webseries Easy To Assemble. In it she has quit her Hollywood acting job and is working at the Ikea in Burbank (my Ikea) and learning how Easy everything is To Assemble. Several of her friends including the hysterical and witty Craig Bierko appear in the webisodes, so when [...]
Make the logo bigger. (Free subscription) | 09/29/2008
Or work in Ikea branded content. Easy to Assemble just came out with its second episode called Actors Anonymous. (This was the series I mentioned Previously with Illeana Douglas.) After watching the first two episodes, it’s clear Ikea will get what it wants out of this in terms of exposure since episdoe one already has 250+K views. Great cameos and the writing is funny. But looking through my UK Office/Larry...
Pop Candy (Free subscription) | 09/29/2008
When Illeana Douglas launched her first web series, Illeanarama, it became an unexpected hit. The comedic shorts followed her adventures working in a "supermarket of the stars" alongside Justine Bateman, Ed Begley Jr. and other famous faces. Now Douglas has...
NewTeeVee (Free subscription) | 09/26/2008
There’s hardly a normalized process for making a web series, but I haven’t heard of anything else taking the path of the new IKEA-sponsored show Easy to Assemble. The show, which first came out Monday, was just picked up for a semi-exclusive distribution deal with CBS’ TV.com. Easy to Assemble’s production was fully paid for [...]
IGN (Free subscription) | 09/22/2008
- Otis has all the makings of a low-budget B movie--unpolished cinematography, laughable dialogue, a C-list cast, soap opera-esque set lighting, and a score of innocuous instrumentals and 80s hits. But like any good B movie, Otis features a story that couldn't be effectively presented with a large budget, studio backing, and the starring role played by Daniel Day Lewis. Instead, Otis requires the outlandish...
Popbytes (Free subscription) | 09/22/2008
hey y'all! back in july i posted about the production of a brand new web series starring the always funny & sharp illeana douglas called easy to assemble and follows ms. douglas' adventures as she tries to leave hollywood behind and fit right in as an employee of IKEA (this is a sequel of sorts to her trials & tribulations while working at a local supermarket) the hilarious first episode is finally...
Behind the Curtains (Free subscription) | 09/05/2008
I thought I fully understood the impact of IKEA on the world - inexpensive, attractive pieces that are supposed to be easy to assemble. But I was laving out another, major impact of IKEA: it's therapeutic. Shoppers have long embraced the highs of making a purchase and finding a great deal. IKEA offers both in a comfortable homelike atmosphere complete...
NewTeeVee (Free subscription) | 09/04/2008
"Easy to Assemble" created by Illeana Douglas, will feature appearances by Jeff Goldblum, Ed Begley Jr. and Justine Bateman.
Business Wire (Free subscription) | 09/04/2008
PALO ALTO, Calif.--(BUSINESS WIRE)--Now live on Metacafe
Detroit Free Press (Free subscription) | 09/02/2008
Movies used to come out on Saturday. Then Friday. Now it's Wednesday. What gives?
Watch Online Hindi Movies (Free subscription) | 08/26/2008
Starring: Robert De Niro ... Max Cady Nick Nolte ... Sam Bowden Jessica Lange ... Leigh Bowden Juliette Lewis ... Danielle Bowden Joe Don Baker ... Claude Kersek Robert Mitchum ... Lieutenant Elgart Gregory Peck ... Lee Heller Martin Balsam ... Judge Illeana Douglas ... Lori Davis Fred Dalton Thompson ... Tom Broadbent Zully Montero ... Graciella Craig Henne ... Prisoner Forest Burton ... Prisoner...
Jake Weird (Free subscription) | 08/21/2008
"A lot of people know who Illeana Douglas is. Her film and TV credits (Cape Fear, Ghost World, Six Feet Under…) are extensive and fittingly, she’s also no stranger to the web, with her Illeanarama - Supermarket Of The Stars becoming a hit on YouTube and racking up three TV Guide Awards by the end of 2007. As we mentioned a few weeks back, Douglas is coming back to the world of web television this...
