To promote Eskimo Snow , Why? have produced an often-hilarious webshow. Here’s the first five parts so far. WHY'’s new manager, Blake Maxwell Yoni introduces Blake to Shaun Blake lands WHY? their first endorsement Josiah has troubles with the endorsement Meet WHY'’s legendary creative partner Check back…
Reading Blake Butler’s “novel in stories” Scorch Atlas will disorient you. Its imagery is vivid and fleeting and sometimes grotesque, and the relationships within it -- whether familial dynamics or laws of physics -- exist to be defied. And yet there’s an exhilaration to it -- through the length of the slim volume, its cover designed to resemble an artifact from some unspeakable...
Why? are making a series of mini-mockumentaries for the internet in order to promote their fourth album, Eskimo Snow , out Sept 22. This first video introduces their new manager Blake Maxwell, a self-described “holistic, spiritual career guide” in a tribal, tie-dye onesie whom Yoni Wolf found on Craigslist. Sparks fly when Blake helps Yoni with his Vinyasa Flow yoga on the beach. Later,...
Meet Blake Maxwell. He is WHY?'s flamboyant, newly-appointed holistic manager. His skills comprise of tree-assisted hand stands and wearing rainbow-colored booty shorts. He aspires to bring WHY? out of indie rock obscurity and to the forefront of the music industry: endorsements, major label signing (specifically Capital), and, of course, a live performance on the Jimmy Kimmel Show. O yeah, and you...