GolfNow.com to Comcast…Happy Days
Howard Lindzon (Free subscription) | 07/25/2008
... amazing yield management tool, that even Comcast can’t wreck it (I kid the cable behemoth). We had Amy Banse on Wallstrip back in 2007. She runs Comcast Interactive. She’s a smart cookie. Although we have never met I had asked Lindsay and the team to subliminally play a GolfNow mantra in the background during the shoot. It worked…bigtime! It may be why the media bigshots are shying away...
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