WOMMA (Free subscription) | 07/23/2008
According to this post from The Wall Street Journal blog, most branded online communities set themselves up for failure by focusing their community efforts on what the community can do for the brand -- instead of finding ways to make the community valuable to its members. The result: Branded online community spaces without much "community" populating...
Churbuck.com (Free subscription) | 07/23/2008
Ben Worthen at the WSJ blogs on a Deloitte study about how businesses overinvest in tech when building communities. 1. Going out with the claim that 60% of businesses invest over $1 million in online communities thanks to a Deloitte typo that should have stated 6% is not a great way to get off on the [...]
Business Wire (Free subscription) | yesterday
PermalinkTo save a permanent link to this news, right-click the date and time (Ctl-click on a Mac) and choose the command to copy the link, link location or shortcut.HiveLive Announces “Community Design Challenge” HiveLive to Award Free Online Community to Demonstrate Power of Customer Conversations BOULDER, Colo.--()--HiveLive™, Inc., a leading enterprise social software platform...
Business Wire (Free subscription) | 07/22/2008
DULLES, Va.--(BUSINESS WIRE)--Vovici (voh-VEE-see), the leading provider of solutions for Enterprise Feedback Management (EFM) and online
Business Wire (Free subscription) | 07/23/2008
PORTLAND, Ore.--(BUSINESS WIRE)--Essentia, a developer of software platforms and solutions for online communities and
pasta and vinegar (Free subscription) | 07/23/2008
A recent study conducted by Deloitte on more than 100 businesses with online communities reported by Josh Catone deals why these platforms often fail or don’t meet the expectations: “Businesses are being enticed by fancy technology. Mesmerized by bells and whistles, many business are foolishly blowing their entire budgets on technology Lack of proper management. The Deloitte [...]
Brains On Fire Blog (Free subscription) | 07/21/2008
The Wall Street Journal reported last week on the “failures” of most online communities. It seems that Ed Moran, a Deloitte consultant, did a study of more than 100 business with online communities: Thirty-five percent of the online communities studied have less than 100 members; less than 25% have more than 1,000 members – despite the [...]
Buzz Canuck (Free subscription) | 07/22/2008
Looks like Ed Moran and more specifically, the Wall Street Journal is on the receiving end of the opposite to their own findings about the value of community. In a post called "Why Most Online Communities Fail", the author creates...
Emergence Marketing (Free subscription) | 07/22/2008
The 2008 Tribalization of Business Study that was released last week led a lot of people to conclude that online communities do not work and that companies are spending too much money on making them happen. Well - there is some of that and then there is a whole other side to the story that we [...]
New York Supreme Court Criminal Ter (Free subscription) | 07/21/2008
Source: InformationWeek Daily Newsletter July 21, 2008. Businesses Fail To Harness Full Potential Of Online Communities "The Deloitte survey found that businesses use online communities to generate ideas, discover products, and discuss brands, but many fail to draw a critical mass."
myspace.com (Free subscription) | 07/23/2008
OSCON, PORTLAND, Ore. — July 23, 2008 — Jaspersoft Corporation, the market leader in open source business intelligence (BI), today announced the open beta of its new JasperForge, a next-generation community platform that will support the open source BI community with tools that meet the evolving needs of all community stakeholders – from developers to business users. Open source...
PR News Wire (Free subscription) | 07/23/2008
New, advanced JasperForge will support the accelerated growth of the largest, most vibrant ecosystem in the business intelligence industry PORTLAND, Ore., July 23 /PRNewswire/ -- OSCON -- Jaspersoft Corporation, the market leader in open source business intelligence (BI), today announced the open beta of its new JasperForge, a next-generation community platform that will support the open...
Red Orbit (Free subscription) | 07/22/2008
Foam Magazine, the leading, beach-oriented, lifestyle and fashion magazine, and Loop'd Network(TM), the leading social network for action sports and youth culture, today launched the PiperGirls online community at www.PiperGirls.com.
Business Wire (Free subscription) | 07/21/2008
NEW YORK--(BUSINESS WIRE)--TalentTrove.com, a global online community where talented everyday people are discovered, launches its website today. From toddlers to pets, singers to dancers,
InformationWeek - All Stories (Free subscription) | 07/18/2008
The Deloitte survey found that businesses use online communities to generate ideas, discover products, and discuss brands, but many fail to draw a critical mass.
