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Styledash (Free subscription) | 08/26/2008
Filed under: Celebrity Style Joining the ever growing list of celebrities cashing in on their name recognition, Snoop Dogg -- a celebrity with one of the coolest names ever -- has teamed up with superstar CEO Robert Thorne to sling his own celebrity endorsed streetwear called "Rich and Infamous". According to Thorne ( the guy behind the Olsens' clothing empire ), the line is inspired...
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HipHopDX.com (Free subscription) | 08/26/2008
... week, presented by Snoop Dogg himself. Being savvy promoters though, Snoop and his brand manager Robert Thorne are looking to make Rich & Infamous the brand of choice for men ages 18-35. Setting up cross promotion networking, they plan to have Rich & Infamous heavily featured in Snoop's E! reality TV series Snoop Dogg’s Fatherhood, as well as other outlets like music videos, CD packaging,...
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PerezHilton.com (Free subscription) | 08/26/2008
... products. His collection will be unveiled this week at the Magic fashion tradeshow in Las Vegas. Robert Thorne is the CEO of the management firm Robert Thorne Co. who's doing business with Snoop and also helped build Mary-Kate & Ashley Olsen 's billion-dollar business with clothing and several licensed merchandise. Of Snoop's new venture, Thorne says , "The Rich...
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New Musical Express (Free subscription) | 08/25/2008
... products, says Variety"The Rich & Infamous brand is sculpted from 's trend-savvy classic vision," Robert Thorne, CEO of the Robert Thorne Co. brand management firm told Variety“For , the name represents "a fraternity of sorts -- from presidents to gangsters -- who've been able to endure the burden of gaining wealth at any cost. Garnering equal parts admiration and disdain,...
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On The record Magazine (Free subscription) | 08/26/2008
... sites, and through iTunes, which will feature the artist. Snoop teamed with brand manager the Robert Thorne Co., licensing giant IMG World and design house Industry Concepts to create the line of streetwear for men 18-35. It will expand into accessories, grooming and home products as well. Snoop Dogg will unveil the collection this week at the Magic fashion tradeshow in Las Vegas....
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ManagersRealm (Free subscription) | 07/19/2008
Dualstar Entertainment Group LLC: Foundation of the Empire One very important thing Robert Thorne did before being bought out by the siblings, was to start to move the company away from being branded as a celebrity duo, and move the company toward being a lifestyle brand. So when the Olsens reached 18, they had the pieces in place to move in that direction. They already knew the company...
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ManagersRealm (Free subscription) | 07/13/2008
Dualstar Entertainment Group LLC: Foundation of the Empire In 1993, lawyer Robert Thorne, understanding the growing potential of the young celebrities, created Dualstar Entertainment Group for the purpose of tapping into the celebrity of the two stars. From the beginning of Dualstar, the primary means of generating revenue was licensing the name and images of the Olsens to numerous companies....