The Next Web (Free subscription) | 11/11/2008
Every month, The Next Web Blog picks three relevant books for you to read. The teasers are short, the pro’s why to read are relevant. This month we’re discussing the Future of Reputation written by Danial J. Solve, Secrets of Social Media Marketing written by Paul Gillin and Click written by Bill Tancer. The Future of [...]
Marketing Profs Daily Fix (Free subscription) | 11/10/2008
There is no doubt the speed of change in the media space is blinding. New tools become available to marketers and individuals alike nearly every week. If you have ever felt like it is hard to keep up (and I know I have) then this book is for you. Admittedly, Paul Gillin wrote this book for the 90% of marketers still trying to figure out social media, I can tell you it makes and excellent resource...
Steve Outing (Free subscription) | 11/07/2008
Interesting. I’ve been getting a new round of e-mail comments about the Editor & Publisher Online column I did back in late September: “Newspapers First Need to Redefine ‘News’ to Move Forward Online.” (My most current one is here.) Also, Paul Gillin over at NewspaperDeathWatch.com did a blog item about the column, “Your Friend Feed Is [...]
Buzz Marketing for Technology (Free subscription) | 11/06/2008
There is no doubt the speed of change in the media space is blinding. New tools become available to marketers and individuals alike nearly every week. If you have ever felt like it is hard to keep up (and I know I have) then this book is for you. Admittedly, Paul Gillin wrote this book for the 90% of marketers still trying to figure out social media, I can tell you it makes and excellent resource...
Media Relations Blog (Free subscription) | 10/28/2008
New influencers are creating new sources of media, who are these new influencers? You, me and even Joe the plumber. How is this possible? We are now publishers we are able to report, comment and even create news content, we have the news and the media is now coming to us. Paul Gillin, author of The [...]
AskPatty - Automotive Advice For Wo (Free subscription) | 10/23/2008
Here is a list of my recent reads, reviews and recommendations. Secrets of Social Media Marketing: How to Use Online Conversations and Customer Communities to Turbo-Charge Your Business!A BIG thank you to Paul Gillin for including AskPatty.com in Chapter 11...
BuzzBlog (Free subscription) | 10/17/2008
BuzzLogic co-founder Todd Parsons and I got back from a whirlwind two day trip to the Boston area for the New Marketing Summit - a relatively new show put on by Chris Brogan, David Meerman Scott and Paul Gillin. The...
The Leading Edge (Free subscription) | 10/09/2008
Paul Gillin, author of The New Influencers, writes a great social media report. Today’s issue is about why PR practitioners must learn to get their news content visible in search, but one fact caught my attention: 95 of the top 100 newspapers now have a blog. Nielsen/NetRatings reports that unique visitors to the largest Internet newspaper [...]
chrisbrogan.com (Free subscription) | 09/30/2008
The New Marketing Summit is just a few weeks away, on October 14th and 15th at Gillette Stadium in Foxboro, Massachusetts (where the Patriots play!). I’m really excited by who’s coming, who’s speaking, and very proud of who we found for exhibitors and sponsors. I worked with Paul Gillin and David Meerman Scott to deliver [...]
Social Media (Free subscription) | 09/29/2008
Paul Gillin's Social Media Report: Tips for dealing with online negativity.
It's all about me! (Free subscription) | 09/12/2008
From The New Influencers ~ The New Influencers is a book for corporate marketers and executives who want to understand and engage with the vast new channels of influence that are emerging online. It's a book about the people who are using online media to drive what may be the greatest change in market dynamics since television. Internet-based communications platforms like weblogs (blogs) and podcasts...
C.C. Chapman's Reality Bitchslap (Free subscription) | 09/10/2008
I spent today in a small room in Needham, MA speaking at the New Marketing Bootcamp. It was a small, highly interactive and curious crowd which made for a great day. Plus I got to meet people like Paul Gillin who I had only read before, but it is always nice to be able to [...]
The Earth Times Online Newspaper (Free subscription) | 09/03/2008
CANTON, Mass., Sept. 2 /PRNewswire/ -- CrossTech Media, Inc. (http://www.crosstechmedia.com) producers of the ITEC Conference & Expo series of regional market Web 2.0 and Second Circle Innovation (TM) programs a...
chrisbrogan.com (Free subscription) | 09/02/2008
Paul Gillin and I are running a one day New Marketing Bootcamp up at the Sheraton Needham in the Boston area on September 9th. It’s an opportunity for you to come learn about new marketing like social media and the rest of the online marketing spectrum from folks like Harry Gold from Overdrive Interactive, [...]
chrisbrogan.com (Free subscription) | 08/22/2008
Paul Gillin and I are running a one day face-to-face event just outside of Boston for marketers and PR professionals, with the goal of educating communications professionals about the new tools and strategies you’ll need to prepare for the new worlds of online marketing. And we’re not alone. Our top shelf lineup includes some [...]
