3Vote!
VKI Studios Blog (Free subscription) | 11/02/2009
... three posts, first this post on call tracking by David Mihm , which resulted in this reponse from Bill Dinan , and which Mihm then responded to . The subject is call tracking and SEO, with Mihm arguing that while it's a good idea, it isn't functional, and Dinan arguing for it. A pretty enlightening read. Next up, an interview with David Berkowitz of 360i on mobile social marketing...
5Vote!
Screenwerk (Free subscription) | 10/30/2009
... in Local search marketing. It’s just not a good idea yet . In his response , Telmetrics president Bill Dinan strongly defended the use of call tracking, but personal experience with actual small businesses has left me unconvinced of his points. The local search ecosystem simply has not evolved as fast as Telmetrics’ (and other providers’) technology. Dinan assets that “all...
5Vote!
Screenwerk (Free subscription) | 10/29/2009
... “save the account” if the advertiser wants to cancel or reduce its YP spend). Telmetrics President Bill Dinan previously made a big pitch for print to move more aggressively into a performance-based/PPCall business model.
