Jack Myers



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Jack Myers: The Upfront That Could Have Been

... week's subscriber report, I share detailed insights into this year's Upfront market conditions. Jack Myers is a media economist and consults with media companies, agencies and marketers. He can be reached at jm@jackmyers.com .

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Jack Myers: Will CBS Be the Wal-Mart of Media?

... with or to be contacted by the executives and/or companies mentioned in this column, link to the JackMyers Connection Hotline . This post originally appeared at JackMyers.com. More on CBS

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Jack Myers: Network Upfront Results Will Impact the TV Content Landscape for Decades

... with or to be contacted by the executives and/or companies mentioned in this column, link to the JackMyers Connection Hotline . This post originally appeared at JackMyers.com.

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Jack Myers: A Work In Progress: Assessing the State of Interactive TV

By: Andy Myers A case study presented at Tuesday's Collaborative Alliance in Manhattan carried the subtitle, "A Directional Work in Progress," and it struck me...

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Jack Myers: Where Is the Republican Marketplace of Ideas?

By: Andy Myers Republicans keep talking about ideas. As in: "Let's stop focusing on personalities like Rush Limbaugh and Dick Cheney and Colin Powell, let's...

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Signals for radios' future are anything but clear

... radio revenues fell 24 percent to $3.4 billion, industry watcher MediaPost reports. Media analyst Jack Myers estimates ad spending will plummet another 19 percent this year, and another 4 percent in 2010. Wages are frozen companywide at Entercom, one of the five biggest radio companies in the country and one of the big four in Denver. Denver radio fans still mourn the loss of treasured...

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Putting Your Two Cents In

... "engagement." BlogHer co-founder Jory Des Jardins has some excellent advice along those lines at Jack Myers' MediaBizBlogger site . After reading it, you may want to leave a comment there. OR here.

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Newspaper Death Watch: Ad Sales Plummet, Says NAA

... reported.The report comes as newspapers face the toughest struggle in their history.Media analyst Jack Myers recently predicted newspaper advertising will drop 22.5% in 2009 on top of a 17% drop last year.NewspaperDeathWatch.com lists 11 metropolitan dailies that have gone belly up since it was launched in March 2007, including the Tucson Citizen, the Baltimore Examiner and the Rocky...

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TV's digital dilemma

Advertising biz analyst Jack Myers projects local broadcast TV advertising will plunge 20% this year to around $20.4 billion. The Television Bureau of Advertising's analysis of TNS Media Intelligence numbers shows the decline was already starting last year. Comparing the fourth quarter of 2007 to 2008, ad sales dropped 3.4%, from $4.73 billion to $4.57 billion. (TVB's figures for 2009...