Simple Thoughts - Java and Web Blog (Free subscription) | 10/19/2009
Ad agencies urge DOJ to okay Yahoo, Micorosft deal WASHINGTON — Major advertising and marketing agencies are urging antitrust reviewers to approve a proposed online search partnership between Yahoo and Microsoft. The American Association of Advertising Agencies says the deal would enhance competition and benefit advertisers, Web sites and consumers. Joining the trade group in a letter...
The American Association of Advertising Agencies says the deal would enhance competition and benefit advertisers, Web sites and consumers. Joining the trade group in a letter to the Justice Department are four major ad agencies, PublicisGroup, WPP, Interpublic Group and Omnicom Group
The American Association of Advertising Agencies says the deal would enhance competition and benefit advertisers, Web sites and consumers. Joining the trade group in a letter to the Justice Department are four major ad agencies, PublicisGroup, WPP, Interpublic Group and Omnicom Group
"These benefits are too important to wait for. As leading members of the advertising and marketing services industry, we urge the Department of Justice to bring its antitrust review to a speedy conclusion. This proposal enhances competition, and should be allowed to take effect as soon as possible."It was signed by the association's president Nancy Hill and the chief executive officers of Publicis...
Ad agencies urge DOJ to okay Yahoo, Micorosft deal(AP) -- Major advertising and marketing agencies are urging antitrust reviewers to approve a proposed online search partnership between Yahoo and Microsoft.The American Association of Advertising Agencies says the deal would enhance competition and benefit advertisers, Web sites and consumers. Joining the trade group in a letter to the Justice...
Major advertising and marketing agencies are urging antitrust reviewers to approve a proposed online search partnership between Yahoo and Microsoft.The American Association of Advertising Agencies says the deal would enhance competition and benefit advertisers, Web sites and consumers. Joining the trade group in a letter to the Justice Department are four major ad agencies, PublicisGroup,...
WASHINGTON—Major advertising and marketing agencies are urging antitrust reviewers to approve a proposed online search partnership between and .The American Association of Advertising Agencies says the deal would enhance competition and benefit advertisers, Web sites and consumers. Joining the trade group in a letter to the Justice Department are four major ad agencies, PublicisGroup,...
... deal would enhance competition and benefit advertisers, Web sites and consumers. Joining the trade group in a letter to the Justice Department are four major ad agencies, PublicisGroup, WPP, Interpublic Group and Omnicom GroupUnder the 10-year agreement announced in July, Microsoft Corp.'s Bing search engine would process all search requests and steer search-related...
... it would be replaced with a shop from one of GM’s two main agency-holding conglomerates: Publicis Groupe or Interpublic Group of Cos. Pundits figured the leaner GM could no longer afford the luxury of a smaller, independent shop. The move is financially related—GM wants to cut fees, said a former GM exec, as Modernista had higher fees than other, longer-term agencies to...
... and that it would be replaced with a shop from one of GM's two main agency-holding conglomerates: Publicis Groupe or Interpublic Group of Cos. Pundits figured the leaner GM could no longer afford the luxury of a smaller, independent shop. The move is financially related -- GM wants to cut fees, said a former GM exec, since Modernista had higher fees than other, longer-term agencies...
... vehicle-brand accounts to show that it was indeed a ‘new’ GM.” By favoring the old ad agencies Publicis Groupe and/or Interpublic Group of Cos. Gotcha.In that case, former Car Czar and current Ad Guru Bob Lutz has putsch your money where the nationalized automaker’s mouth is. (Another part of human anatomy suggests itself, but I couldn’t possibly comment.) For its part, Modernista...
QUICK TAKES : AMBRISH MODY“Digital is a fledging Rs 600-crore industry”Vivina Vishwanathan Posted: Tuesday, Oct 06, 2009 at 0049 hrs ISTUpdated: Tuesday, Oct 06, 2009 at 0049 hrs ISTRelated Articles:Ambrish Mody, associate vice-president, Solution Digitas, part of the PublicisGroup was recently on a trip to India. He took time off to speak to FE’s Vivina Vishwanathan. Edited excerpts:...
