Tips for that exclusive online community
Thoughts of Nigel (Free subscription) | 11/07/2009
There is a great analysis of the FT's Long Room by Roland Legrand, over at Media Shift . Entitled the Velvet Rope Approach to an Online Community,perhaps it makes sense to cut down on quantity, and create an exclusive members-only structure. That is what the Long room has done and New York-based Alphaville editor Paul Murphy explains some of the thinking behind it: It is "an exclusive...
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